This model of the 1978 Ford Bronco is about 8 inches long, 3.25 inches wide and 3.5 inches high. It is highly detailed, with glossy body paint and accurate markings. Doors can open. Camper top can be detached. This is not a toy. Recommended for 15 and up. The Ford Bronco is a model line of SUVs manufactured and marketed by Ford. The first SUV model developed by the company, five generations of the Bronco were sold from the 1966 to 1996 model years. A sixth generation of the model line was introduced for the 2021 model year. The nameplate has been used on other Ford SUVs, namely the 1984?1990 Bronco II compact SUV and the 2021 Bronco Sport compact crossover. For the 1978 model year, the second-generation Bronco was introduced; to better compete with the Chevrolet K5 Blazer, Dodge Ram charger, and Jeep Cherokee, the Bronco entered the full-size SUV segment. In place of a model-specific chassis, the Bronco was adapted directly from the Ford F-Series, becoming a shortened version of the F-100 4x4. Originally intended for a 1974 launch, the second-generation Bronco (named "Project Shorthorn" during its development) was postponed to 1978 in response to fuel economy concerns related to the 1973 fuel crisis; the second-generation Bronco was released for sale after development was nearly finalized on its 1980 successor. This model ships in a generic box.