This vintage postcard features a vibrant lithograph view of Avenida Borges Medeiros, a prominent street in the city center of Porto Alegre, Rio Grande do Sul, Brazil. The image captures the bustling urban atmosphere with mid-20th century architecture, including notable buildings like the Edifício Uniao, showcasing the city's historical development and architectural heritage. The postcard's bright blue sky and detailed street scene evoke a nostalgic glimpse into Brazil's urban life during that era. Produced by Mercator and printed by Graficos Brunner Ltda in Sao Paulo, this original printed lithograph postcard is part of the 'Brasil Turístico' series, specifically number 40, emphasizing its collectible appeal to enthusiasts of Brazilian tourism and vintage cityscapes. The postcard measures the Continental size (6 x 4 inches) and remains unposted, retaining its clean back with space for messaging and postage. Its cultural and historical significance, combined with quality printing techniques, make it a desirable addition for collectors of South American postcards or those interested in Porto Alegre's urban history.