Avon Anew Platinum Lift And Tighten Serum with Protinol 30ml The Anew facelift effect? We've bottled it! Meet the Platinum Lift Tighten Serum, for smoother, tighter-looking skin and an instantly lifted look that lasts. It's so good that 8/10 women feel it actively firms and tightens skin.*Ready for the lowdown? Product specification: ? LIFTS: Formulated with biopolymers. Helps give skin an instant lifted look that lasts all day. ? SMOOTHS: PROTINOL? dual collagen boost helps visibly restore years of collagen loss and strengthen skin?s surface. ? CONTOURS: Leaves skin with a tightening effect, skin feels firmer with increased elasticity, and facial contours look defined.* ? Size: 30ml How to use me: Smooth over cleansed face and neck in upward and outward motions. Follow with Anew Platinum Day Cream or Night Cream for even faster lifting and tightening results.** Honestly - clinically proven! Amazing, huh? *Applies to feel of skin?s surface. Based on a Consumer Study with 132 participants. **Consumers agree Lift Tighten Serum provides an instant tightening and firming effect on the skin based on a consumer study with 132 participants. Pairing the serum with the day and night cream provides ?fast?/instant results. All Avon products stamped date on item, this is produced date and expiry 3 years past this date.