These sell for well over $80 at retail stores. Hypoallegenic Made of the highest-quality memory foam with the shape of a Traditional Pillow Ideal for people who switch sleeping positions through the night 100% Washable. Simply put the whole pillow in washer(Front Load Washers), Wash with Cold Water and Dry with cool setting. Other pillows only the cover is washable. Guaranteed not to go flat. Simply Wash and it will go back to normal Soft Bamboo Cover. If pillow flatten get back to normal size by washing it. This product arrives very tightly packed. Please unwrap and the product returns to its original shape. Being sealed in plastic packaging sometimes traps odors. A few hours of airing usually removes the odor. Due to machine cutting manufacturing processes, there may be slight variances in the dimensions of this product. MADE IN USA FEEDBACK: We will leave feedback after receiving a feedback. If for any reason you are dissatisfied with your purchase, please contact us immediately before leaving any NEGATIVE FEEDBACK so we resolve whatever issue you may have. 100% Customer satisfaction! Sales Tax: CA residents will be charged Sales Tax SHIPPING: Orders are usually processed within 24-48hrs. All weekend purchases are shipped Monday. CONTACT US: Have any question(s) contact us in contact seller. RETURNS: Returns are accepted but must be authorized in advance.