Soap-Free and Hypoallergenic: The shampoo is soap-free and hypoallergenic, making it suitable for babies with sensitive skin. It has been dermatologist tested and clinically proven mild. No More Tears Formula: Johnson's Baby Conditioning Shampoo features the iconic NO MORE TEARS formula, ensuring that it is as gentle on your baby's eyes as pure water. This minimizes irritation to your baby's eyes during bath time. Moisturizing and Nourishing: Enriched with honey and wheat extracts, the shampoo moisturizes and nourishes your baby's hair, leaving it soft, manageable, and shiny. It also helps to prevent tangles, making hair combing easier. Free From Harsh Ingredients: The shampoo does not contain parabens, phthalates, sulfates, or dyes, providing peace of mind to parents who prioritize using gentle and safe products on their baby's delicate skin and hair. For All Ages: While specifically designed for babies, Johnson's Baby Conditioning Shampoo is also suitable for adults and kids who prefer a gentler shampoo option. Pediatrician Tested: The shampoo has been tested with pediatricians to ensure its safety and effectiveness for use on babies. Overall, Johnson's Baby Conditioning Shampoo offers gentle yet effective cleansing and conditioning for your baby's hair, leaving it fresh, soft, and manageable while being mild on the eyes and skin.