RED GOOSE SHOES For Boys For Gals Keep Me and You Will Have Good Luck 1947 Wheat Penny Token. The Red Goose Shoe Company of St. Louis, Missouri began selling shoes to pioneer families headed west in 1869. The company's original name was Gieseke-D-Oench-Hayes after its founders, but when the company became advertising conscious in the early 1900's they changed the name. Gieseke is German slang for goose so the goose image came naturally. The red color came later when, during the St. Louise world's Fair in 1904, some stock boys pianted the goose on the cartons red. The head of the company liked the idea, so Red Goose Shoes was trademarked in 1906. Penny enclosed in a 1-3/8" diameter token. Some discoloration as shown on picture. Send email if you need additional details about this token. Buyer is responsible for $4.95 postage to anywhere in the USA. Please email for international postage rates. Shipping always combined on multiple purchases. Don't forget to check this store for lots more Good Luck Collectibles often. Thanks for stopping by!