Shankhpushpi, clad by the vernacular names Shankhini, Kambumalini, Samkhapushpi, Sadaphuli, and Sankhaphuli is a potent memory booster and brain tonic that actively works to improve intelligence and functioning of the brain. The name shankhpushpi was given to the plant owing to its shankh or conch shaped flowers. Shankhpushpi, which goes by the botanical name Convolvulus pluricaulis is a perennial plant native to India. The herb is extremely beneficial and is used from root to tips for its wide range of therapeutic benefits. Ayurveda popularizes shankhpushpi in various formulations and scriptures by the Sanskrit names Shyamakranta, Visnukranta, Vaishnava, Sankhaholi, Vishnugandhi, Vishnukranti, Shankavall, Vishnukrantha, Krishnaenkranti, Nilashankhapushpi, Ksheerpushpi, Laghuvishnukranta, Erravishnukaraantha. The magical herbal remedy as a whole contains a myriad of active constituents including alkaloids like shankhapushpine, convolvuline, convolidine, convolvine, convolamine, convoline, confoline, convozine. Besides these, it also contains volatile oils, fatty acids, fatty alcohols, hydrocarbons, palmitic acids, linoleic acids, myristic acids, flavonoids, steroids-phytosterols, D-glucose, maltose, sucrose, starch, rhamnose, and other carbohydrates, proteins, and amino acids. Shankhpushpi helps to improve blood circulation to brain. It helps to promote memory, intelligence power and concentration of mind. It helps in reducing the effects of stress. It helps to promote comfortable sleep. The extract of the plant supports total serum cholesterol, triglycerides, and phospholipids. This herb is also a laxative, increases sperm count, and is even considered an aphrodisiac. Perhaps most importantly, the herb helps prevent neurotoxicity and helps reduce stress. It also helps in enhancing concentration, learning capabilities, mental fatigue, insomnia, stress, anxiety, depression, etc.