About 7" tall, and 5" wide folded. So they were die cutting them from standard sized sheets and fitting as many as possible to each sheet, very efficient. Four pieces of thin card stock connected by some little metal pieces they pivot on and swing out to form a nice hand fan. They pivot on the bottom rivet then move along channels in the cards guided by the top one. The back piece does not show, it just helps hold them together and in place. I can imagine someone driving to the bank to make deposit then getting caught in traffic on the way home and using the fan right away. This one features something of an alpine scene and there is in very small print on the front (on the lake) the identifiers "Mountain Paradise, 8673, Litho In USA, (c) A. Scheer". Scheer produced a variety of sentimental prints that could be ordered by number, for example I found #6740 and it is Jesus the Shepherd. This product is a great example of diversification for the market. Everyone could use another fan for hot weather back then. I got some assorted examples of these from another dealer back in the 90's and no telling how long he had them. My period estimate is the fifties, and if they are sixties they are early sixties as no zip code with the address. Unused condition and they have been stored indoors and in a box, they may be showing just a little age or very minor wear, please consult the detailed scans. If you buy more than one we will charge you only the first shipping. Have some other examples listed, check them out. I think these are first class historical community and business advertising souvenirs.